Tom Stuker to be Keynote Speaker at Marketplace Master 2017 Conference and EXPO

Internationally recognized automotive management and sales consultant Tom Stuker will be a keynote speaker during the upcoming Marketplace Master Conference and EXPO, Sept. 6-8 at the Hyatt Regency Dallas. Stuker will focus on recruiting for sales, training them to find prospects, and working repeat/referral customers.

Blackfoot, United States - August 15, 2017 /PressCable/ —

DALLAS (Aug. 15, 2017) — U.S. auto sales took a deep dive in July with Ford dipping 7.5 percent and Fiat Chrysler slipping 10.5 percent and General Motors, plunging 15.4 percent, and while slumping sales have been reported all year, through July the SAAR is still at 16.59 million units.

Though sales may be off, millions of units are being sold, Tom Stuker, the internationally recognized sales and dealership management consultant, said dealerships “that have been fixing the roof while the sun was shining” when the SAAR was at 17 million and higher, are in perfect position to put the training and skills they have instilled in their people to work.

Stuker will be a keynote speaker during the Marketplace Master Dealership Series Conference and EXPO being held Sept. 6-8 at the Dallas Hyatt Regency. The dealer-centric conference is packed with thousands of dollar’s worth of education form the nation’s top trainers. Dealers who bring along sales staff will have the added value of sales managers and associates earning the Association of Auto Sales Professionals (AASP) Certifications during the event. Stuker is an executive board member of the AASP.

Stuker, who is credited with founding the business development center concept, says it’s never too late to invest in your people and if business has slowed, now is the time to get your team trained and motivated. His training focuses on getting sales associates to work at getting prospects and leads on their own instead of waiting for the sale to come on the lot or on the phone. He provides five-day boot camp training where sales associates come to a class, and he also offers in-house training where his expert team works with the entire sales team gets training.

“In-house training is the ultimate experience, but it depends on the budget of the dealership,” Stuker said. “Some people are more serious about addressing the problems at the dealership than others. Some think you can come in and address the bad habits that have been there for 20 years will just go away. It doesn’t work that way.”

During his session at Marketplace Master Dealership Series Conference and EXPO, Stuker said he will focus on teaching dealers how to recruit, hire, train, and manage the sales team of your dreams and give salespeople the skill set to generate constant repeat, referral, and new business opportunities to boost profits dealership-wide.

“I’m very pleased the AASP will offer both the Sales Manager and Sales Associate Certifications during the Marketplace Master Series,” Stuker said. “We focus so much of our attention on product and marketing and not the sales people processes. Investing in our people, improving the skills of sales managers and associates, and enhancing their knowledge of our business is vital to the long-term viability of the industry.”

About Stuker Training

Tom Stuker is the renowned leader in the world of automotive sales and dealership management consultation. Known as the founder of the BDC concept, author of Guaranteed Sales Success, star of reality TV series Car Lot Rescue, host of CBT’s The Tom Stuker Show, and owner of Stuker Training, Tom runs a world-class training and development program that trains automotive sales professionals how to sell more units a month.

About Marketplace Master Dealership Series

The Marketplace Master Dealership Series Conference and EXPO is the most dealer-focused, education-centered Conference and EXPO in the nation. The goal of conference is to bring expert advice, sales training, and marketing best practices that will help educate and help better the automotive industry nationwide. For full details about the Marketplace Master Dealership Series Convention and Exposition visit https://press.marketplacemaster.com

About Association of Auto Sales Professional

The Association of Auto Sales Professionals offers certifications for management and sales personnel throughout the retail automotive industry. Certification requirements include 12-14 hours for management professionals and 8-10 hours for sales professionals. The Certification Programs elevate the standards of the profession, which enhancing individual and sales team performance. For more information about this program visit https://press.marketplacemaster.com/certification

Contact Info:
Name: Dan Seaman, PR Director
Email: [email protected]
Organization: Marketplace Master Dealership Series Corp
Address: PO Box 1112, Blackfoot, ID 83221, United States

For more information, please visit http://press.marketplacemaster.com

Source: PressCable

Release ID: 224180